South City Pharmacy

South City Pharmacy is a boutique pharmacy specialising in all your healthcare needs and stocks a fantastic range of gifts.


South City Pharmacy had a rebranding with a new logo, business cards, letterheads, stickers and colourways. In the logo design, we wanted to incorporate both the health and medical aspects of the modern community pharmacy. Therefore, a mortar and pestle were used to symbolise the medical aspect. At the same time, the health aspect of the pharmacy is shown by plant leaves representing the natural alternatives to medicine. The colour selection is based on the original company colour palette.